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Category: Advice

Why Businesses Should Embrace Apprenticeships

Why Businesses Should Embrace Apprenticeships

For many teens, the period after high school can be a difficult time. We have the pressure of deciding what we want to do for the rest of our lives and feel like failures if we don’t know. Do we go to college? Are we

Social Media – Educate, Entertain, and Inform

Social Media – Educate, Entertain, and Inform

Educate, Entertain, Inform. Ryan Lee has a great book called Ask! It shows you how to drill down into the tiniest detail about your audience, researching and asking them questions so you can get your target audience and marketing spot on. I would say this.

Five Ways To Take Your Instagram To The Next Level

Five Ways To Take Your Instagram To The Next Level

Recently, we’ve put a real emphasis on our Instagram content. With over 600 million active users, it is undeniable that your target market is on the platform. However, as with all social media platforms, the most important part is engagement with your audience. Creating content

Three Tricks To Kickstart Your Twitter

Three Tricks To Kickstart Your Twitter

Twitter has become a bit of an ugly step-sister. Whilst Facebook/Instagram/Snapchat’s user base continues to grow – Twitter’s has stagnated. This has led many to declare Twitter officially, DEAD. Which is really silly. Twitter still has over 320 million active monthly users. Why would you

Bing – The Advertising Giant

Bing – The Advertising Giant

Remember Bing? Microsoft’s failed attempt to challenge Google in the search engine race – once considered a joke alongside this guy. Well, laugh no longer. Bing has quietly turned itself into its own giant in digital advertising. According to Bloomberg, Bing is on track to generate

3 Ways to Engage Millennials With Your Marketing

3 Ways to Engage Millennials With Your Marketing

A conversation we recently had in the office sparked the idea for this blog. We were discussing how some organisations are stuck in the past and are failing to recognise how marketing is changing. Millennials, or anyone under 30 years old, are an influential audience

How to Survive an Office Heatwave

How to Survive an Office Heatwave

Summer has finally arrived. The sun is shining, kids are out, legs are on show, but you… you’re stuck in an oven cooking alive, otherwise known as an office. There are ways you can survive the heat though. Before we get into this blog, if

How to Make Money From Pokemon Go

How to Make Money From Pokemon Go

How often do we say this – market yourself where the attention is. Right now, that’s Pokemon Go. Pokemon, Pokemon, Pokemon – I imagine most people reading this blog are bored of hearing about Pokemon Go. Well, here’s why you should start paying attention. For

3 Awesome Free Video Apps for your Phone

3 Awesome Free Video Apps for your Phone

I’m a huge believer in video with it being where people’s attention is right now. It has the ability to capture true engagement from audiences whilst also being brilliantly integrated into every social media platform. However, it can be a lot of work – and

An SMEs Guide to Influencer Marketing

An SMEs Guide to Influencer Marketing

Influencer marketing seems to be one of those phrases that everyone has heard but few really seem to know what it is or how to do it. Well, it’s time to learn how to harness Influencer Marketing properly. A recent study found that influencer marketing