Blog Author: Sam Keenan


Social Media - Educate, Entertain, and Inform

Educate, Entertain, Inform. Ryan Lee has a great book called Ask! It shows you how to drill down into the tiniest detail about your audience, researching and asking them questions so you can get your…


Stop Wasting Time on Social Media

Today, I'm going to tell you why social media is a waste of time. It might seem strange coming from a digital marketing agency. But don't worry, I'm going to try and turn what is effectively…


Content Marketing is a Long-Term Commitment, Not a Campaign

It takes someone 11 touch points to know, like, and trust you and before they are ready to buy. That's according to Google's Zero Moment of Truth. So it’s important to start building content…


What's the Point of Content Marketing?

Content marketing, love it or hate it? If you are not doing it already, it's worth considering because it’s become part of our lives now. It’s no longer about putting Facebook…


Start Communicating

Social media can be incredibly powerful for businesses. However, old school face to face networking is still hugely important, even in the digital age. The two should definitely complement each…


Vacancies: We're looking for #techies!

Imagine being paid an extremely competitive Manchester salary… in an area where cost of living is significantly less. Imagine if that area had stunning countryside, fantastic restaurants, superb…


Who Is Your Ideal Customer?

Who exactly are you selling to? I was talking to a business owner at a local networking event the other week. I asked them who their ideal customer was and they said ‘anybody really.’ The…


Scared you are going to get social media wrong?

So many people have amazing ideas to promote their business on social media. Great stories, information, and entertainment, what you can do for your clients, and problems you can solve.  These all…


University degree or rolling your sleeves up?

It’s National Apprenticeship Week and, as you know, we are here to make a difference. When we exhibited at the Themis careers event at Burnley College recently, we met some really smart…


Why Your Networking is Failing and How to Improve

+24 Marketing and 4Networking. It’s a brilliant relationship that has been built over a period of nearly five years.   When we started networking we knew we were in it for the long haul.…

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