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A/B Testing

A/B Testing

What is AB testing? Do you create landing pages, write email copy, work on call-to-action buttons? It can be tempting to use our intuition to predict what will make people click and convert. However, rather than relying on guesses or assumptions to make these decisions, you’re much better off running an A/B test — sometimes […]

Pride: Social Causes vs Marketing

Pride: Social Causes vs Marketing

We’re in the throws of pride at the minute. We’re seeing so many companies add a pride flag to their company logo and call it a day. But is it enough?  We’re seeing a huge push from ‘Gen Z’ when it comes to companies using their platform to support social causes. There's equally a big [...]
Why do you need a social media content strategy?

Why do you need a social media content strategy?

Today we are seeing entire businesses start and thrive by just using social media effectively, and existing businesses deciding to be part of this growing online community. Social media doesn’t just have to be great for the big names out there. Smaller businesses, local communities and charities can all thrive on social media by just […]

How to set a social media content strategy

How to set a social media content strategy

We are here to get your social media content strategy firing on all cylinders! A social media strategy is a To-Do-List of everything you plan to do and hope to achieve on each platform. It helps you create an action plan and analyse successes or improvements needed. If you try to cut corners, tackling your [...]
User Generated Content – What You Need To Know

User Generated Content – What You Need To Know

We’ve all heard the line ‘word of mouth being the best form of marketing’.  Well, it’s not wrong! Brand advocacy and support from it’s community is so contagious it spreads like wildfire.  So what is user-generated content? User-generated content is exactly what it sounds like. It’s content generated by your audience or users. This can [...]
NAILING FACEBOOK ADS

NAILING FACEBOOK ADS

Did you know an average Facebook user clicks on 12 ads per month. That’s not just 12 ads seen, that’s 12 ads that have managed to pique the interest of the audience and they’ve clicked through to see what’s in store. Now, 12 ads per month isn’t a big number, if you think about the […]

5 things you should never ask a developer

5 things you should never ask a developer

We love our team of developers, the unsung heroes of the business. They are always figuring out new and exciting things to make us look good (thanks guys)!  Here at +24 we have one of the best development teams around. Our last blog, discussing what you should never ask a graphic designer went down a storm […]

Selling on social media: what you need to know

Selling on social media: what you need to know

Today brands have more access to their potential customers & their data than ever before. Customers expect their favourite brands to be online and want to also use social media to discover new and exciting products. Because of this, social media has evolved considerably recently for businesses to take full advantage of all the different […]

6 top tips to boost your sales using social media

6 top tips to boost your sales using social media

Social media is a valuable tool for any business. It can be used to build your brand's reputation, create loyal customers and even increase sales. Check out these six tips for making the most of your social media presence and using it to drive sales.   Let your flag fly Social media allows you to [...]