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Author: Sam Keenan

Social Media – Educate, Entertain, and Inform
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Social Media – Educate, Entertain, and Inform

Educate, Entertain, Inform. Ryan Lee has a great book called Ask! It shows you how to drill down into the tiniest detail about your audience, researching and asking them questions so you can get your target audience and marketing spot on. I would say this.

Can you re-wire your brain?
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Can you re-wire your brain?

Can you re-wire your brain? That was the question that our brilliant guest speaker, Caroline Dakin from Evolving Edge, answered at this month’s +24 event. Personal resilience specialist, Caroline, works with businesses and individuals to improve their levels of productivity, happiness and life satisfaction. In

7 Social Media Tips for Restaurants

7 Social Media Tips for Restaurants

People are already talking about your restaurant on social media, regardless of whether you actually use it yourself. Your customers will be posting their thoughts on Facebook, photographing their food for Instagram, and possibly even sharing their experience on Snapchat. Although some are still trying

Pendleside Hospice Corporate Challenge 2016

Pendleside Hospice Corporate Challenge 2016

We are delighted to be taking part in Pendleside Hospice’s first ever Corporate Challenge. The concept of the Corporate Challenge is simple; Pendleside Hospice has given us £50 and asked us to turn it into as much as we can within a four-month period (1st

‘Chewbacca Mom’ Breaks Facebook Live Record

‘Chewbacca Mom’ Breaks Facebook Live Record

Until recently, Buzzfeed’s watermelon video was the all-time leader in Facebook Live views, with around 10 million. That’s until Candace Payne of Texas posted a video last week which has since been viewed more than 144 million times! It’s become the video that everyone is talking about. It’s a simple video

Instagram Gets a Makeover

Instagram Gets a Makeover

Big news from Instagram today – it’s introducing a colourful new logo for its main app, as well as coordinating logos for its other apps including Boomerang, Layout and Hyperlapse. It’s not stopping there, Instagram’s app has also received an overhaul. A new black-and-white design

What is Content Marketing?
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What is Content Marketing?

Put simply, content marketing is the art of communicating with your potential customers without selling. It’s the opposite of traditional outbound marketing. Rather than throwing out sales messages, you are providing relevant and valuable information to your target audience. Ultimately, businesses invest in a long-term

Forget PMQs, We Are +24

Forget PMQs, We Are +24

“Bloody brilliant” – Not our words, but the words of a very impressed attendee that was lucky enough to bag a seat at our March Q&A event. Compèred by +24 MD, Dave Walker, we welcomed a panel of local success stories and our very own

Instagram to adopt Facebook’s relevance algorithm

Instagram to adopt Facebook’s relevance algorithm

Instagram revealed some big news this week, news that is likely to disappoint and delight in equal measures. It’s testing a more personalised feed for its users, based on the algorithm used by Instagram’s parent company, Facebook. The new feed uses the algorithm to organise